11/11/2009
During the first quarter of 2010, Eurostars Hotels will be opening the Eurostars Roma Aeterna 4*, its fourth establishment in Rome and fifth in Italy. The Eurostars Roma Aeterna**** occupies the hundred-year-old site of the Serono pharmaceutical company, located in the Pigneto district. This emblematic building has been completely refurbished to turn it into a high-class hotel with, amongst other facilities, 144 guestrooms, including 9 suites, nearly 700 square metres in reception rooms, a fitness gym with sauna and a gourmet restaurant, lined in Travertine marble, column-free and which opens out onto a terrace of over 200 square metres.

In its decidedly functional interior decoration, the choice has been for a carefully selected combination of modern materials, such as stainless steel and glass with the softness of velvet-like textiles and the elegance of furniture in rosewood or the Travertine marble used for the bathrooms. The range of colours predominant in the hotel décor includes aubergine, chocolate and gold; the colours in which the Eternal City of Rome is clad. The rooms are dominated by paintings set above the bedrest, with images of the city’s most representative spots and buildings.

The hotel’s seven meeting or reception rooms, going from 28 to 245 square metres, offer modern facilities for the organization of events of all types, from small business meetings to big social functions such as weddings and banquets.

At the present time, Eurostars Hotels runs the following hotels in the Italian capital: the Eurostars International Palace, the Eurostars Domus Aurea, in addition to the Eurostars Toscana, in Lucca. With this new opening, the Spanish company is reinforcing its firm backing of Italy as a strategic destination for international expansion. Italy was, in fact, the first country where Eurostars marked up its first establishment outside Spain.